Somewhere between the screaming toddler in 28B and the influencer filming their third glass of pre-take-off champagne, lies the rest of us. Not rich enough to own the flat-bed, not desperate enough to clap at landing. Just ordinary travellers trying to get from A to B without losing our bags, dignity, or will to live.
Welcome to Logic Rarely Flies — the space for everyone who looks around an airport and thinks, “this can’t possibly be normal.”
The Name Says It All
The aviation world is full of contradictions. You can book a £50 flight to Spain that leaves at 3 a.m., yet pay £5,000 to be spoon-fed warm nuts in a seat that turns into a bed. One is hailed as the triumph of modern convenience, the other as “affordable luxury.” Neither makes a shred of sense — and that’s before you’ve tried to explain British Airways’ fare codes to a human being.
So, Logic Rarely Flies — and so does common sense. It’s my tongue-in-cheek nod to an industry that has perfected the art of being both inspiring and ridiculous at the same time. And, as the sister brand name Above and Beyond Reason politely reminds us, it’s all a bit mad — in the most fascinating way possible.
The Trouble With Travel Reviews
Spend five minutes on YouTube and you’ll see the pattern. On one side: monotone narrators who film a tray table like it’s the birth of their first child. On the other: men in loafers filming their wristwatch reflection in a champagne flute, explaining how to “travel like a CEO” while silently dying of smugness.
Neither group seems to have much fun.
That’s where this little corner of the internet comes in. I’ll cover flights of every flavour — business, economy, the occasional upgrade miracle — along with the lounges, airports, and random stopovers that make travel equal parts thrilling and absurd. But most importantly, I’ll observe the people: the queue-strategists, the armrest warriors, the boarding-group anarchists. Because people-watching, unlike a first-class ticket, is gloriously free.
What to Expect Here
This isn’t a guidebook or a “ten tips to hack the system” kind of blog — not yet, anyway. There’ll be plenty of that later on: the tier-point runs, the hidden fares, the art of finding £3,000 seats for £900 and feeling like you’ve outwitted capitalism for a weekend.
For now, think of this as the warm-up flight: part commentary, part confession, part quiet rebellion against the travel-content arms race. You’ll get honest reviews, odd observations, and maybe the occasional unsolicited opinion about lounge lighting. (Spoiler: most of it looks like a dental surgery.)
A Sense of Humour at 35,000 Feet
Travel is meant to be exciting, but the modern airport seems determined to beat that out of us. It’s a world where “priority boarding” now includes roughly 87 percent of passengers, and where sitting in row 32 apparently grants you the right to block row 10.
Still, there’s beauty in the chaos. Behind the delays, the security queues, and the boarding-gate stampedes, there’s an endless supply of human comedy. And that’s what this project is really about — finding the funny, the illogical, and the oddly relatable moments that make global travel the world’s most expensive spectator sport.
The Flight Path Ahead
Over the next few months I’ll be editing, writing, and slowly releasing a back-catalogue of flights — everything from turboprop hops to long-haul lie-flats. When the videos arrive, they’ll live under the same banner: Logic Rarely Flies. Until then, these columns will chart the misadventures, the ironies, and the gentle absurdities of life in transit.
So, fasten your seatbelt (optional — we’re British, we’ll pretend we already have), and prepare for mild turbulence in tone but smooth landings in wit.
Because in travel, as in life, logic rarely flies — and that’s precisely why it’s worth watching.